New PDF release: Business Writing Basics (Self-Counsel Business)

By Jane Watson

ISBN-10: 1551803860

ISBN-13: 9781551803869

- Plan and write powerful studies - Create specialist letters, memos, and electronic mail - increase a dead ringer for your enterprise

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Additional resources for Business Writing Basics (Self-Counsel Business)

Example text

Did I use more you words than I words? ❒ If I listed the features of any idea, service, or product, did I also include the benefits to the reader? ❒ Did I try to soften negative news? ❒ Is my tone consistent throughout the entire document? ❒ If I were the reader, would I like to do business with the writer of this document? 26 WAYS TO ADD PERSONALITY TO YOUR WRITING... 47 Chapter 5 42 WAYS TO MASTER LETTERS AND MAKE YOURSELF LOOK PROFESSIONAL ON PAPER There are no unimportant letters. Each one is an opportunity to win friends, influence people, build better customer relations, and keep your name in front of existing or potential clients.

It is better to delay the writing to another time, or write the letter and give it at least a day’s simmering period before you revise and mail it out. Example Please provide us with a memo outlining your specific requirements in terms of documentation from a builder in this situation so that we will no longer provide builders with an inconsistent message when we are advising them on the paperwork they must complete. ) Better To ensure builders receive a consistent message on how to deal with this situation, 26 WAYS TO ADD PERSONALITY TO YOUR WRITING...

It adds personality to your writing. It turns messages into interesting and refreshing correspondence, or it reduces them to bland and boring documents. It can create goodwill and strengthen business relationships, or it can confuse and finally irritate readers. A poor tone makes a message — even an exciting one — uninteresting. Example It is with our deepest and sincerest good wishes that we hereby wish to acknowledge receipt of the news that you have been appointed vice-president of your company.

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Business Writing Basics (Self-Counsel Business) by Jane Watson

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